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Answer engine optimization

Be the business
AI recommends.

Customers now ask ChatGPT, Perplexity and Google AI who to call. MakeTrend finds the questions your website fails to answer, drafts the fix from your confirmed facts, and shows what changed after you publish.

Check my website See how it works
  • Free public-page check
  • No account needed
  • Works with your existing website

Built for the places customers now ask

  • ChatGPT
  • Perplexity
  • Gemini
  • Google AI Overviews
  • Claude

Product walkthrough

One question, followed from gap to result.

app.maketrend.aiExample workspace
Northfield RoofingCedar Park, TX

Your next opportunity

Make your expertise easier to find.

Website check
A question your customer might ask

“Who replaces metal roofs
in Cedar Park?”

Your service page is missing this answer.

Connect the service you offer with the area you serve.

The supporting details
Metal roof replacementConfirmed service
Cedar Park, TexasConfirmed service area
/services/metal-roofingPage to improve

Better answers start with facts about your business.

Illustrative workflow with a fictional business. Use the tabs to explore each step.

How it works

From a missing answer to a published page, with a clear owner at every step.

  1. 01

    Find the questions you should answer

    MakeTrend reads your public pages and lists the services, locations and details customers need but cannot find.

  2. 02

    Draft the fix from your own facts

    Each gap becomes a proposed page change written from confirmed business details. You review the exact wording before anything goes live.

  3. 03

    Publish, then follow what changed

    Publish through WordPress or GitHub, confirm the live page, and revisit the same customer question alongside your enquiry records.

SEO and AEO

SEO gets you found.
AEO gets you chosen.

Answer engine optimization builds on the same foundations as search engine optimization: readable pages, accurate facts and clear structure. The difference is what the customer sees.

Read the AEO guide
How search engine optimization and answer engine optimization differ
AspectSEOAEOMakeTrend
Where you appearA list of links on a results page.Inside a generated answer, often as one of a few named options.
What earns the spotRankings, backlinks and technical health.Clear, verifiable answers to the exact question a customer asks.
What success looks likePositions and clicks.Mentions, citations and the enquiries that follow.
What MakeTrend doesReads the public pages you already rank with.Finds the missing answers, drafts them from your facts, and tracks samples after you publish.

Your website. Your voice.

Publish answers your customers need.

Your services, expertise and local knowledge are the starting point. MakeTrend turns them into pages customers can understand and AI systems can read and cite.

  • Content grounded in your confirmed business facts
  • WordPress drafts, GitHub pull requests or an editor handoff
  • Your approval before anything goes live
What the website check looks for

Evidence, not guesswork

Follow the result, not the ranking.

Connect the pages you improved with the questions customers ask and the enquiries you receive. See what changed, what is still missing and where to focus next. Every record keeps its source and date.

How AI answer tracking works

Who it is for

One business or a client portfolio.

Business teams

Keep content, approvals and results in one place. One owner for every change.

Multi-location services

Make each service and service area explicit so the right location gets named.

Agencies

Run a separate workspace per client with its own facts, approvals and reporting.

Pricing

Start free. Pay when you publish.

The website check is free and needs no account. Paid plans add publishing, answer tracking and enquiry records. Full plan details are in your workspace settings.

Free check

$0No account needed

See what your public pages are missing before you commit to anything.

  • Reads a selection of your public pages
  • Lists missing answers and structure issues
  • No website connection required
Run the free check

Paid plans

From $49per month, billed monthly or yearly

Connect your website, publish approved changes and follow the results.

  • Publish through WordPress or GitHub, or copy to any CMS
  • AI answer samples with their provider and date
  • Enquiry records alongside your website work
  • Cancel any time from your workspace settings
Sign in to choose a plan

Agencies and enterprise

From $199per month, or a custom agreement

Run a separate workspace for each client, with shared reporting.

  • A workspace per client with its own facts and approvals
  • Roles, approvals and an audit log
  • Custom terms, support and security review on request
Contact us

Prices in USD. Yearly billing is available on every paid plan. Answer testing uses configured provider APIs and is enabled per workspace.

Questions

Before you get started.

New to answer engine optimization? Start here.

Visit the help center
What is answer engine optimization (AEO)?

Answer engine optimization helps search and AI systems understand your business and use your content when answering a question. It starts with accessible pages, clear answers, accurate business information and credible sources. MakeTrend turns that work into specific website improvements your team can review and publish.

How does AEO work alongside SEO?

SEO helps people find your pages in search results. AEO focuses on how your business and content appear in generated answers. They share important foundations: readable pages, useful content, clear structure and reliable information. You can improve those foundations on the website you already have.

What do I get with the free website check?

The free check reads a selection of your public pages and looks for missing information, content structure and crawler-access issues. You can see the findings without creating an account or connecting WordPress. This is a page inspection; it does not measure whether an AI assistant recommends your business.

Does MakeTrend work with WordPress?

Yes. You can review a proposed change and create a WordPress draft, then publish it in your CMS. For existing pages, use the editor handoff. You can also copy approved content into another website platform. MakeTrend checks the live page to confirm the change is published.

Which AI search results can I measure?

When answer testing is enabled for your account, MakeTrend uses configured OpenAI, Gemini and Perplexity search APIs to collect answer samples and citations. Each result identifies its provider and date. These are API tests, not recordings of the consumer ChatGPT, Gemini or Google interfaces. AI answers vary, so a sample is an observation, not a ranking guarantee.

Can I track enquiries or manage more than one business?

Yes. Business teams can import qualified enquiry and booking records to review alongside their website work. Agencies can manage separate client workspaces and request approval of specific changes. Enquiry data and AI observations remain separate, so you can assess the evidence without assuming a mention caused a sale.

Start with the website
you already have.

Check your public pages. See what is worth improving first.

Find my next improvement